Thank you for taking action!!!

  Message ID: 307

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I am appalled that your company advertised in Sports Illustrated Swimsuit Edition.   The Sports Illustrated Swimsuit magazine is nothing more than a phony version of Playboy.  Its sole purpose is the pornographic exhibition of women for the pleasure of men.  You have helped empower a magazine that degrades women and fosters pornography addiction. 

Your advertising dollars make you complicit in the countless lives of men, women, and children who are damaged and destroyed by such pornography.  It teaches boys and men that women are nothing more than objects to be viewed and used for their pleasure.  And it sends the message to girls and young women that their worth is dependent upon their sex appeal - that to gain acceptance they must degrade themselves.  Is this the message you wish to send to our daughters? 

There are many others like me who do not appreciate companies that promote illicit sex.  Many of your competitors chose not to advertise in the SI Swimsuit issue.  That speaks volumes to me. I urge you to stop using your advertising dollars in ways that degrade women and are destructive to our families and society.

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