Below you will note the monitoring/letter writing results from our years of effort. Over 15,000 advertisers that we have written to no longer advertise on the Howard Stern show.
NINETY PERCENT of the advertisers that we have written to no longer advertise on Stern radio. One advertiser confided in us a couple of years ago that their account alone represented $250,000. They discontinued. That took $250,000 out of pro-filth coffers. Over 12,800 other advertisers also have discontinued. How many dollars does that represent? We can only wonder.
Market Advertisers Advertisers Withdrawal
Withdrawn Contacted Percentage
BOSTON 836 out of 923 90%
(Monitored
since 8/97)
CHARLESTON 463 out of 519 89%
(Monitored
since 3/16/98)
CHICAGO 1,125 out of 1,233 91%
(Monitored
since 5/18/98)
CLEVELAND 556 out of 605 91%
(Monitored
since 12/2/97)
COLUMBUS 544 out of 615 88%
(Monitored
since 11/97)
DENVER 322 out of 353 91%
(Dropped Stern
9/00)
DETROIT 969 out of 1,034 93%
(Monitored
since 2/97)
GRAND RAPIDS 675 out of 759 88%
(Monitored
since 6/96)
FAYETTEVILLE 382 out of 417 91%
(Dropped Stern 1/00)
HARTFORD 565 out of 648 87%
(Monitored
since 12/798)
INDIANAPOLIS 531 out of 586 90%
(DROPPED 3/25/00)
LOS ANGELES 688 out of 762 90%
(Monitored
since 12/16/97)
LOUISVILLE 555 out of 607 92%
(Monitored
since 10/1/97)
MADISON 310 out of 353 87%
(Monitored
since 10/98)
MEMPHIS 377 out of 408 92%
(Monitored
since 3/16/98)
MINNEAPOLIS 543 out of 596 91%
(Dropped Stern
8/99)
NEW YORK 800 out of 881 90%
(Monitored since
February 10, 1998)
PHILADELPHIA 795 out of 881 90%
(Monitored since
February 13, 1998)
PITTSBURGH 695 out of 743 93%
(Monitored
since 10/15/97)
QUAD CITIES 366 out of 404 91%
(Dropped Stern 2/00)
SAN FRANCISCO 700 out of 763 92%
(Monitored
since 6/1/98)
ST. LOUIS 403 out of 426 94%
(Monitored
since 10/14/98)
WASHINGTON D.C. 980 out of 1087 90%
(Monitored
since 5/12/97)
WILKES-BARRE 577 out of 648 89%
(Monitored
since 3/19/98)
YORK 254 out of 297 85%
(Monitored
since 10/25/99)
TOTAL 15,011 out of 16,548 90%
|
